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CRM Insights and Best Practices For Heavy Equipment Dealers

Writer's picture: Zach HetterickZach Hetterick



Most free webinars aim to sell you something, but MAC member Zach Hetterick of Harvesting Potential Coaching & Consulting generously shared his advice and best practices for dealerships considering the purchase or implementation of a CRM. 

 

In his presentation, Zach covered:

 

  • The true nature of a CRM and common misconceptions – clarifying what a CRM really is.

  • Overcoming implementation challenges – practical solutions for the most common hurdles.

  • Maximizing growth with a CRM – uncovering where the real return on investment lies.

 

Don’t miss out on this valuable resource. Watch Realistic Expectations and Where the Real Return Lies in a CRM for free and share with others in your dealership.

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Harvesting Potential provides executive coaching, leadership development and consulting to business leaders and organizations who are motivated to learn, grow and take action.

© 2025 by Harvesting Potential

Contact

Address: Bowling Green, Ohio

Phone: (419) 966-8641

 

Email: zach.hetterick@harvestpotential.com

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