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CRM Insights and Best Practices For Heavy Equipment Dealers

Most free webinars aim to sell you something, but MAC member Zach Hetterick of Harvesting Potential Coaching & Consulting generously shared his advice and best practices for dealerships considering the purchase or implementation of a CRM. 


In his presentation, Zach covered:


  • The true nature of a CRM and common misconceptions – clarifying what a CRM really is.

  • Overcoming implementation challenges – practical solutions for the most common hurdles.

  • Maximizing growth with a CRM – uncovering where the real return on investment lies.


Don’t miss out on this valuable resource. Watch Realistic Expectations and Where the Real Return Lies in a CRM for free and share with others in your dealership.


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